October 17th

Officially recognized by the United Nations, the International Day for the Eradication of Poverty is observed every year on October 17 throughout the world.

I was asked to produce a flyer for the yearly event – to be held on October 17th in Glasgow, UK.

The flyers were French folded and printed on one side only.

This allowed the recipient to have some nice interaction with the flyer while they opened it up, and being a non-profit event, it was important to keep costs down.