Brand and digital work for NetMotion Wireless, a business mobility and connectivity platform.
Visibility and control on any device.
Based in Seattle, with offices in North America and Europe, NetMotion Wireless produces software that helps businesses, utilities and emergency services harness communication networks – enabling them to achieve signal clarity and bandwidth from any location, rain, shine or snow.
In order to help broaden the reach of NetMotion’s client base, my team were asked to evolve the existing brand collateral and create an ownable look and feel for their website.
Taking into account the competitive landscape, and making some light modifications to the existing brand collateral, I implemented some simple and consistent UX ideas. For example, new iconography ensured an easy-to-use interface with an emphasis on discovery.
With a focus on our strategy, the homepage was designed to work on any device.
Photography was used to exemplify the granular levels of visibility and control in the software and overall we achieved a distinctive look and feel that would serve to demonstrate NetMotion Wireless software as the smartest business mobility platform on the market.
Project completed at Electric Pen.